The author posted a question in Business, Finance
opened a store in March of this year in the new Shopping Center, the place seems nice, in the city center, but no foot traffic,? and got a better answer
Response from
Response from 0[+++++]
Change the range! Carry out marketing that they buy in this place what niches are free. Put it on the main stream. Two points separated by 5 meters can be very different assortment! Make a survey of customers, what they would like to buy in your point.
Change the range! Carry out marketing that they buy in this place what niches are free. Put it on the main stream. Two points separated by 5 meters can be very different assortment! Make a survey of customers, what they would like to buy in your point.
Response from 0[+++++]
Inconvenient access roads are the main problem. When you just laid the idea of building such an object in the first place are considered in particular - easy access, large parking area proximity to a major highway and subway. So if your center has this problem I'm afraid while it is not solved the permeability will remain at the same level.
Inconvenient access roads are the main problem. When you just laid the idea of building such an object in the first place are considered in particular - easy access, large parking area proximity to a major highway and subway. So if your center has this problem I'm afraid while it is not solved the permeability will remain at the same level.
Response from 0[+++++]
The customer base, indeed, is mostly formed during the year. In Moscow, for example, people are already used to driving roundabouts to get where they need to go. And if there is no place to park nearby, or parking lots are constantly overcrowded, the second time people will think about where to go. In addition, the district audience that walks and rides public transport should not be discounted. I do not know what you sell and in what location is the shopping center, but coming to a large shopping center, people go not only to see what's new, but more often all the same for shopping. True, there is a category of people who go to eat, but they also make purchases. And as a rule, the so-called impulse purchases in shopping centers are much more than in stand-alone stores. So your goal and task is to provide informational support, where to find you and what is so special about you. In the first 3 months of operation, as a rule, set general discounts, albeit small, to attract people and get them to come to you and tell their friends about the discounts. Large customers are given discount cards to continue to go to you. Something I have already departed from the subject, Good luck!
The customer base, indeed, is mostly formed during the year. In Moscow, for example, people are already used to driving roundabouts to get where they need to go. And if there is no place to park nearby, or parking lots are constantly overcrowded, the second time people will think about where to go. In addition, the district audience that walks and rides public transport should not be discounted. I do not know what you sell and in what location is the shopping center, but coming to a large shopping center, people go not only to see what's new, but more often all the same for shopping. True, there is a category of people who go to eat, but they also make purchases. And as a rule, the so-called impulse purchases in shopping centers are much more than in stand-alone stores. So your goal and task is to provide informational support, where to find you and what is so special about you. In the first 3 months of operation, as a rule, set general discounts, albeit small, to attract people and get them to come to you and tell their friends about the discounts. Large customers are given discount cards to continue to go to you. Something I have already departed from the subject, Good luck!