The author posted a question in Business, Finance
Marketers, can you please explain the phrase F? and got a better answer
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Mm-hmm. Grandpa Kotler sometimes says something = I can assume that the lack of price flexibility applies directly to the company moreover in this context it is described as a disadvantage. That is the peculiarities of the market, the political economic conditions allow companies-players to change prices without much effort and ours is a poor company, the pricing policy is inflexible may be due to the peculiarities of production or management opinion and therefore all the wonderful opportunities the market can not use - can not lower the rise when the market requires it and loses to other market participants Understand?
Mm-hmm. Grandpa Kotler sometimes says something = I can assume that the lack of price flexibility applies directly to the company moreover in this context it is described as a disadvantage. That is the peculiarities of the market, the political economic conditions allow companies-players to change prices without much effort and ours is a poor company, the pricing policy is inflexible may be due to the peculiarities of production or management opinion and therefore all the wonderful opportunities the market can not use - can not lower the rise when the market requires it and loses to other market participants Understand?